Composite, not vibes
Each recommendation is scored so “add llms.txt” and “write a 2,000-word comparison” are not treated as equals.
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A five-dimension score that turns the scan into a queue: what to write, what to fix technically, and what to ignore this week.
What it covers, how you run it, and who it is for — then the long-form detail.
Each recommendation is scored so “add llms.txt” and “write a 2,000-word comparison” are not treated as equals.
A gap only matters if someone else is already winning the prompt. We weight that in.
High-impact content items open in the generator. File gaps open in the deploy guide.
Issues, keywords, and competitor gaps land in one model.
Impact, effort, gap, intent, freshness — then a composite rank.
Top of the list this week. Recalculate after you ship.
You cannot do everything. This is the honest order of operations.
A shared backlog you can show the client without translating an audit PDF.
An AI-visibility slice that sits next to your existing prioritization, not instead of it.
Audits fail when everything is P0. Opportunity scoring ranks recommendations on impact, effort, competitive gap, intent fit, and freshness — then gives you a composite so “add a file” and “write a comparison” are not equals.
Impact asks whether the prompt is winnable and valuable. Effort is hours, not story points. Gap is whether someone else already owns the answer. Intent fit is whether you have the right page type. Freshness is whether the page is rotting.
A crawl dump lists every missing alt attribute. This queue is the AI-visibility slice: retrieval, citation, and agent hygiene, ordered for a week of work.
Items hand off. Content opportunities open in the generator. File gaps open in the deploy guide. Citation misses open in tracking.
Small teams work the top five. Agencies share the queue instead of translating a 40-page audit. Enterprise SEO adds this as a dimension next to the prioritization system they already have — it does not replace it.
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